VES branding and space design
Client name: VES (Veterinary Emergency & Specialty Hospital)
Project Scope: strategy . branding . visual identity system . space design . signage & wayfinding
WHY?
Pet owners don’t just look for medical expertise — they want care they can trust. Our challenge was to create a veterinary branding and hospital design in Singapore that combined clinical credibility with a human, reassuring touch, while guiding discerning and often anxious owners seamlessly through emergency and everyday visits.
HOW?
We answered with a distinctive yet compassionate identity: a logo fusing the medical cross with a protective hand, extended into a hospital space defined by clarity, calm, and intuitive wayfinding. The result is a veterinary hospital design that feels both professional and personal — a brand now instantly recognized in Singapore’s discerning scene and beyond.